The way we try to recruit girls into STEM fields is all wrong. We typically compare them to some great woman or someone that has gone before them. We are saying, “Hey, you can be like Madam Curie or Sally Ride.” It is recruiting by intimidation. We need to change that message. We need to recruit by appealing to WHY we need them in STEM. We NEED you to help make the world a better place We NEED you to help discover the cure for cancer. We NEED you because you have the ability to change the course of humanity for the better.